Elevate DHL’s visibility in the motorsport world, transforming their partnership with MotoGP whilst raising excitement around the brand.
The ‘SEND IT’ spirit
Creating a vibrant narrative around each race, we crafted a campaign around the exhilarating theme of speed. The central message, ‘SEND IT’, resonates with motorsport fans and celebrates drivers and teams pushing at the limits of what’s possible.
Showcase and spotlight
Harnessing dynamic and bespoke content, we connect fans to the thrill of MotoGP, showcasing the exhilarating moments that define the sport whilst spotlighting the incredible journeys of trailblazers.
Delivering Progress
Showcasing DHL at the forefront of the ‘women in sport discussion’ by using ambassador Jamie Chadwick and fellow DHL sponsored female athletes discussing the changing shape of women’s sport.
Driving extended production value
Ensuring maximum ROI by creating a suite of assets from one shoot, extending the lifecycle of the content series across several months.
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